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While it is impressive to gain a top ranking for single word search, searchers using single word queries are not likely to be purchasers at this time. People who are ready to purchase have usually refined their search criteria to be more specific. For example “yard ramp” describes a very specific type of ramp used in material handling for loading and unloading semi-trailers with a forklift without a loading dock.
One other consideration becomes the possible search variations related to this search, our experience shows that searchers will look for one of four variations: yard ramp, yard ramps, yardramp, and yardramps.
Search for: “yard ramps”

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Search for: “yardramps”

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Click here for Google Results
Positions #1, #2, #7, #8
out of 2,460,000 listings |
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Click here for Google Results
Positions #1 & #9
out of 732 listings |
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Click here for Yahoo Results
Positions #4, #8
out of 1,590,000 listings |
Click here for Yahoo Results
Positions #2 & #3
out of 544 listings |
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Click here for MSN Results
Positions #1, #8
out of 175,000 listings |
Click here for MSN Results
Positions #1 & #9
out of 1,468 listings |
Search for: “yard ramp”

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Search for: “yardramp”

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Click here for Google Results
Positions #1, #2, #7, #8
over 2,460,000 listings |
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Click here for Google Results
Positions #1, #2
out of 1,240 listings |
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Click here for Yahoo Results
Positions #2
out of 12,900,000 listings |
Click here for Yahoo Results
Positions #7
out of 237 listings |
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Click here for MSN Results
Positions #3, #4 & #6
out of 1.9 million listings |
Click here for MSN Results
Positions #1, #4
out of 472 listings |
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