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January, 2008
Mike Beirne |
- Fighting The Invisible Enemy Gets Tougher  ( kb)
...“You can’t kill bad news,” said Tom Disch, Internet Engine president. Read More... |
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- Roosevelt University Thanks Internet Engine (713kb) |
April, 2007
Carl White |
I just wanted to take the opportunity to thank you for your presentation to my Marketing Strategies class on the topic of "Internet Marketing." Read More... |
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- Big Box Retailers need to focus more on Search Engine Optimization - (27kb) |
Feb 2007
by Helen Leggat |
Internet-Engine analyzed over 2,000 search results in their Search Share Analysis, and found
that surfers were six times more likely to be presented with links to independent or
internet-only retailers than to major branded bricks and mortar sites. Independent e-retailers
made up almost a third (32 percent) of the websites found in the search results, and both
manufacturing and shopping comparison sites accounted for 21 percent each. Read More... |
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- A Dearth of Search among Bix Box Retailers - (41kb) |
Feb 2007
By Brian Quinton |
If you’re a small- to mid-sized e-commerce site trying to
compete with large multi-channel multi-brand retailers, take
heart: As long as you manage an active search marketing
campaign that takes in both pay-per-click ads and organic
optimization, you’re probably doing better than they are at
getting found online.
That’s the big takeaway from a holiday-season field study
done by Libertyville IL-based search marketing firm Internet-Engine. Company CEO Thom Disch took a notion to
take a look at who is showing up in paid or organic search
for some of the major product categories. Read More... |
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-Study: Big box stores losing search engine battle- (539kb) |
Jan 2007
by Giselle Abramovich |
Ten product categories were analyzed, and 2,000 Web sites were manually visited and reviewed.
Internet-Engine, Libertyville, IL, is an Internet marketing .rm providing services such as search engine optimization, Web site design and development, keyword research, competitor analysis and search engine submission.
Mr. Disch said that instead of marketing aggressively through search engines Read More... |
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- National Retailers Hard To Find In Search Results - (27kb) |
Jan 2007
by Thomas Claburn |
Over the holiday season, Internet retailers were six times more likely to appear on search results pages than
major brick-and-mortar retailers, according to a study conducted by search marketing company Internet-Engine.
The study indicates that major retailers haven't invested in search marketing and are coasting on the strength
of their brands. Based on an analysis of 2,000 online searches at Google, MSN, and Yahoo for popular
consumer products, the study found that Read More... |
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- Big Retail Chains lost in Internet Search, study says - (27kb) |
| Jan 2007 |
The retail web sites of major retail chains showed up in only 5% of
holiday season 2006 Internet searches across 10 product categories,
including digital cameras, iPods, plasma TVs and baby strollers,
research firm Internet-Engine reports in a new study. Read More... |
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